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- The Effect of Customer Equity on Brand Charisma and WOM`s in Beauty Shop
- Shine Kim , Ki-dae Kwon
- J Korean Soc Cosmetol. 2016;22(5):1071-1083. Published online October 31, 2016
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- A Study on Brand Image and Color Identity in Domestic Low-price Cosmetic Brand
- Hyun Ji Lee
- J Korean Soc Cosmetol. 2016;22(5):1061-1070. Published online October 31, 2016
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- Research Paper : The Make-up Research Represented in the Portrait of the Baroque Period
- Jin Jung Ahn, Sun Young Paik
- J Korean Soc Cosmetol. 2016;22(2):346-356. Published online April 30, 2016
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- Research Paper : Effects of Preferred Hair Beauty Companies` Brand Images on Purchase Intention -In Special Reference to Juno Hair and Park Seung Chol Hair Studio-
- Eun Kyu Lee, Joo Hee Han, Eun Jin Yang
- J Korean Soc Cosmetol. 2015;21(6):1084-1092. Published online December 31, 2015
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- Research Paper : The Effects of the Relationship Benefits of Medical Skin Care Brands on Brand Identification, Satisfaction and Loyalty
- Kyungjin Lee, Sooyeon Oh, Ji Hyun Jun
- J Korean Soc Cosmetol. 2015;21(6):1075-1083. Published online December 31, 2015
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- Research Paper : A Study on the Differences between Korean Cosmetic Purchasing Behavior and Brand Preference According to Chinese 8090 Generation Women`s Lifestyle
- Ying Bo Liu, Jia Hui Wang
- J Korean Soc Cosmetol. 2015;21(2):328-335. Published online April 30, 2015
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- The Relationship between Brand Personality, Consumer Sentiment, and Purchasing Behavior in Medical Skincare
- Kyung Jin Lee, Soo Yeon Oh
- J Korean Soc Cosmetol. 2015;21(1):73-81. Published online February 28, 2015
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- An Influence of Cosmetics Procedure Experience on Product Satisfaction, Brand Royalty, and Purchase Intension
- Sang Young Lee, Young Sook Lee
- J Korean Soc Cosmetol. 2014;20(3):485-493. Published online June 30, 2014
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- Influences of Cosmetics Salesperson`s Service Quality on Brand Satisfaction, Trust and Loyalty
- Yong Sun Kim, Jeong Min Lee
- J Korean Soc Cosmetol. 2014;20(3):478-484. Published online June 30, 2014
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- Research Paper : The Impact of Brand Recognition on Cosmetics Consumers` Purchasing Behavior
- Yun Kyung Lee
- J Korean Soc Cosmetol. 2013;19(2):315-325. Published online April 30, 2013
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- Research Paper : The Effect which Cosmetic Brand Shop Experience Marketing Makes on Brand Satisfaction, Attachment and Loyalty
- Jin Sook Hwang, Jeong Min Lee
- J Korean Soc Cosmetol. 2011;17(6):1086-1096. Published online December 31, 2011
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- Research Paper : A Study on Impact of Cosmetics Brand Image on Sense of Identity and Level of Loyalty -Focused on Chinese women`s-
- Se Ja Ryu
- J Korean Soc Cosmetol. 2011;17(5):817-824. Published online October 31, 2011
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- Recearch Paper : The Significance and the Effective Utilization of Daegu International Bodypainting Festival in Improvement of the Brand-image of the Daegu City
- Hyun Joo Lee
- J Korean Soc Cosmetol. 2011;17(2):363-372. Published online April 30, 2011
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- Recearch Paper : Korean Beauty Tourism Selection Factors and Activation Plans in Foreign Tourists
- Gang Su Oh
- J Korean Soc Cosmetol. 2011;17(2):331-344. Published online April 30, 2011
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- Research Paper : An Analysis of the Applicational Haircut based on Comparison of Hair Educational Brand
- Yun Seok Jung, Oh Hyuk Kwon, Keun Hee Choi
- J Korean Soc Cosmetol. 2009;15(4):1508-1518. Published online December 31, 2009
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Journal of the
Korean Society of
CosmetologyPrint ISSN: 1229-4349
Online ISSN: 2765-5881
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